Architect MsD and PhD in Industrial Design, Marinella Ferrara is a senior researcher of Politecnico di Milano (Design Department) and an assistant professor at the Design School of the same institution. Her research are directed to the relationship between design and technological innovation. She is the author of several books and essays that link micro‐stories to the macrostructures for rethinking of the relationship between design and materials as a dynamics of the socio-technical innovation process.She is investigating in order to define the strategic role of design as driver for innovation trought interdisciplinary process. She has opened a personal focus on Mediterranean Design considered as emblematic expression of the contemporary geo‐political complessity. Other topics are: self-production design, relationship between design and crafts, the women’s Design in the mediterranean countries.